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Alan M. Perlman, PhD has a BA (Brown University), an MA, and a PhD (The University of Chicago).  All three are in linguistics.  For over thirty years, he applied the principles of linguistics to the speeches he wrote for top executives at Burroughs Corporation (now part of Unisys) General Motors, Kraft Foods, Philip Morris, and other companies.  He has published numerous articles and two books on speechwriting. 

Do you want to upgrade your public speaking skills?  Or maybe you have to give a talk next week — and you need to figure out, quickly, what to say and how to say it to make a lasting impression.  In either case, the answers are in this book. 

The importance of being able to compose and deliver your own speech… 

…goes far beyond “better business presentations,” essential as these may be to your career.   

• You can participate more effectively in your state or local government, your civic or religious group, your social club or organization.   

• You can create eloquent, professional-sounding remarks for your daughter’s confirmation, your nephew’s wedding, your grandchild’s bar/bat mitzvah, your boss’s retirement. 
• You can do your own tributes, awards acceptances, welcoming speeches, or introductions of guest speakers or performers.   
• You can help your kids with their talks and presentations.
  

Here’s some of what you’ll find in Writing Great Speeches: 

• Tips on building credibility – quick ways to get up to speed on your topic 
• Seven patterns for organizing your speech 
• Sixteen strategies for beginning your speech – and behaviors to avoid. 
• How to make your speech easy to follow 
• How to use rhythm and style to create more effective speeches 

• Six ways to wrap up your speech, including tips on creating a powerful ending 
• The Golden Rule of ceremonial speech writing
  

Every time you write and deliver your own speech… 

…you’ll stand out as a person with the relatively rare ability to think and speak clearly.  Even a few minutes of well-crafted and well-chosen remarks can make a strong impression. 

My professional techniques can open up a wide range of opportunities for you to share your thoughts with your fellow human beings, to arouse their feelings, to urge them to action.  You’ll learn to use language to create change in your life and in the lives of others. 

“A How-to on the Art of Public-speaking and Eloquence by a Seasoned Veteran

Speechwriters are people you can hire to prepare and write your speeches. If you ever wonder why senior-level elected officials, executives, high-profile private and government officials, and wedding best men seem to say the right words at the right time, they most probably procured the service of a speechwriter. Standing in front of a crowd is nerve-wracking, and you may have no idea how to find the right words to say. So hiring a speechwriter does make a lot of sense. And you can hire your own pro — Alan M. Perlman, a seasoned veteran who shares his original knowledge and experience in his book, “Writing Great Speeches: Professional Techniques You Can Use.”

The book is a guide for every aspiring speechwriter and people who want to improve their public-speaking skills. In this one-of-a-kind manual (the only speech writing guide written by an academically trained linguist), Perlman explores the technical and creative side of writing a great speech. His step-by-step how-to guide will elevate every reader’s understanding of public speaking. Perlman’s eloquence is in full display in this book with the way he guides readers through the process of planning, writing, and honing an outstanding speech. He also provides original methods for getting up to speed quickly on an unfamiliar subject and for modifying your style to suit your audience, purpose, and context. And he gives you numerous strategies for beginning your speech and for creating an ending that provides satisfying closure for the audience.

The book got endorsements from two of the most influential public speaking groups– the National Speakers Association and Toastmasters International. These endorsements are testaments to the quality of Perlman’s work. The book is well-received and has received numerous positive reviews online. One review says:

“I’m a senior government official and one of my main responsibilities is to prepare formal speeches for the Minister. I have always wanted to improve my craft in order to produce more professional and elegant speeches. This book gives me just what I needed. A very well-written and great reference on the subject – cannot recommend enough!””